Marketing

Unparalleled ability to market your restaurant

Focused marketing

Send emails & SMS to specific segments of customer

You can be very specific about exactly who receives your email or SMS messages. This allows you to send tailored messages to your customers instead of sending everyone the same message. This helps keep your unsubscribe rate low as your communication with customers will be targeting just their interests.

Multi-channel

Send your marketing messages to multiple channels and track how they perform

We give you the ability to promote your restaurant through various channels including Email, SMS, Twitter and on your own website. Messages to each channel can be highly tailored to include names (where applicable), images, videos and call-to-action buttons. We can then track how each channel performs so you know exactly where to focus your marketing efforts. It's the ultimate tool for spreading the word about your restaurant.

Multiple marketing channels with analytics

Automation

Automate the sending of marketing messages to your customers

Only have a small pocket of time for marketing your restaurant? If so, our automated marketing is for you. We give you the ability to send messages on specific days of the week and/or time of the day as well as automating promotions based on user data. Some examples of automated emails you could send with TablePath marketing are:

We Miss You. An email for customers who haven't been into your restaurant in the past 6 months.

Happy Birthday. An email for customers who are celebrating a birthday in the coming 2 weeks.

Thanks For Being A Loyal Customer. An SMS for customers who have visited at least 3 times in the past year.

Mobile Optimised

Emails designed for all devices

Getting an email to display correctly in all email clients is a very tricky thing to do. Thankfully, we've gone through that pain so you don't have to! So whenever you send an email promotion, you can be assured that the person getting the email will get a perfectly displayed email.

Mobile optimised emails in Outlook Mobile

Building database

Tools to build up your customer database

Our competitions functionality is a great way to further build up your customer database while offering your customers great prizes. No longer will you run great competitions on social media and have no real information about who's entering. Our discounts functionality is also a great way for restaurants to drive increased footfall. We now include the ability to market discounts to your customers and track that discount all the way from promotion channel to your bookings list.